Cookie Policy

Last updated: 10 February 2026

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

This Cookie Policy explains how ITfinity ("we", "our", or "us") uses cookies and similar technologies on our website itfinity.co.uk.

2. Types of Cookies We Use

2.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Examples:

  • Session cookies for authentication
  • Security cookies to prevent fraud
  • Cookie consent preferences

Duration: Session or up to 12 months

2.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website and services.

Examples:

  • Google Analytics (if implemented)
  • Page view tracking
  • User behavior analytics
  • Traffic source tracking

Duration: Up to 24 months

2.3 Marketing Cookies

These cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user.

Examples:

  • Advertising platform cookies
  • Social media tracking pixels
  • Retargeting cookies

Duration: Up to 12 months

3. First-Party and Third-Party Cookies

First-Party Cookies

These are cookies set by us directly and are used to operate our website and provide our services.

Third-Party Cookies

These are cookies set by third-party services that we use on our website. We may use the following third-party services:

  • Google Analytics for website analytics
  • Social media platforms for sharing content
  • Marketing and advertising platforms

4. How We Use Cookies

We use cookies for the following purposes:

  • To enable website functionality and security
  • To remember your preferences and settings
  • To understand how you use our website
  • To improve our website and user experience
  • To measure the effectiveness of our marketing campaigns
  • To provide personalized content and advertising

5. Managing Your Cookie Preferences

Cookie Consent Banner

When you first visit our website, you will see a cookie consent banner. You can choose to:

  • Accept all cookies
  • Reject all cookies (except necessary cookies)
  • Manage your preferences for different types of cookies

Browser Settings

You can also control and manage cookies through your browser settings. Most browsers allow you to:

  • View what cookies are stored and delete them individually
  • Block third-party cookies
  • Block all cookies from specific websites
  • Block all cookies from being set
  • Delete all cookies when you close your browser

Please note that if you choose to block cookies, some features of our website may not function properly.

Browser Cookie Settings:

  • • Chrome: Settings → Privacy and security → Cookies
  • • Firefox: Settings → Privacy & Security → Cookies
  • • Safari: Preferences → Privacy → Cookies
  • • Edge: Settings → Cookies and site permissions

6. Session Cookies vs Persistent Cookies

Session Cookies

These are temporary cookies that are deleted when you close your browser. They are used to maintain your session while navigating through our website.

Persistent Cookies

These cookies remain on your device for a set period or until you delete them. They are used to remember your preferences and provide a personalized experience across visits.

7. Do Not Track Signals

Some browsers have a "Do Not Track" feature that signals to websites that you do not want your online activities tracked. Currently, there is no universal standard for how to respond to these signals, and we do not respond to Do Not Track signals at this time.

8. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal reasons. We will notify you of any significant changes by posting the new Cookie Policy on this page and updating the "Last updated" date.

9. More Information

For more information about how we protect your privacy, please see our Privacy Policy.

10. Contact Us

If you have any questions about our use of cookies, please contact us:

ITfinity

Email: hello@itfinity.co.uk

Phone: +44 118 228 0744

Address: 483 Green Lanes, London, N13 4BS, United Kingdom

We use cookies to enhance your experience and analyze site traffic. By continuing, you consent to our use of cookies in accordance with our Privacy Policy and Cookie Policy.